New Development Advisory

We Shape New Development Around What The Market Wants. Real Advice, Early. Principal-Led From Concept To Closeout.

Cantor Pecorella is a residential development advisory and sales practice focused on Manhattan and Brooklyn. For 50 years, we’ve partnered with developers from early planning through sellout — shaping product, pricing, and narrative with taste and proof.

PROFILE

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Trusted by developers who care about the long view—boutique to institutional, condo and rental, first-time and repeat builders. We work best with teams who want truth, rigor, and follow-through—not noise.

Past Projects

Current Sales

227 West 19

A study in stillness in the heart of New York City

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Our Developments

  • 1 York Street — 1 York Street, New York, NY
  • 107 Sullivan Street — 107 Sullivan Street, New York, NY
  • 108 Franklin Street — 108 Franklin Street, New York, NY
  • 111 Barrow Street — 111 Barrow Street, New York, NY
  • 111 Sullivan Street — 111 Sullivan Street, New York, NY
  • 111 Worth Street — 111 Worth Street, New York, NY
  • 113 Sullivan Street — 113 Sullivan Street, New York, NY
  • 115 Sullivan Street — 115 Sullivan Street, New York, NY
  • 117 Sullivan Street — 117 Sullivan Street, New York, NY
  • 119 Sullivan Street — 119 Sullivan Street, New York, NY
  • 12 East 13th Street — 12 East 13th Street, New York, NY
  • 127 East 34th Street — 127 East 34th Street, New York, NY
  • 130 Duane Street — 130 Duane Street, New York, NY
  • 131 East 23rd Street — 131 East 23rd Street, New York, NY
  • 133 West 22nd Street — 133 West 22nd Street, New York, NY
  • 1356 First Avenue — 1356 First Avenue, New York, NY
  • 136-138 Watts Street — 136-138 Watts Street, New York, NY
  • 175 Sullivan Street — 175 Sullivan Street, New York, NY
  • 1998 Second Avenue — 1998 Second Avenue, New York, NY
  • 2 Cooper Square — 2 Cooper Square, New York, NY
  • 205 East 59th Street — 205 East 59th Street, New York, NY
  • 205 East 66th Street — 205 East 66th Street, New York, NY
  • 209 East 66th Street — 209 East 66th Street, New York, NY
  • 21 Astor Place — 21 Astor Place, New York, NY
  • 213 East 66th Street — 213 East 66th Street, New York, NY
  • 215 East 66th Street — 215 East 66th Street, New York, NY
  • 217 East 66th Street — 217 East 66th Street, New York, NY
  • 219 East 66th Street — 219 East 66th Street, New York, NY
  • 221 East 66th Street — 221 East 66th Street, New York, NY
  • 222 East Broadway — 222 East Broadway, New York, NY
  • 223 East 66th Street — 223 East 66th Street, New York, NY
  • 225 East 66th Street — 225 East 66th Street, New York, NY
  • 227 East 66th Street — 227 East 66th Street, New York, NY
  • 227 West 19th Street — 227 West 19th Street, New York, NY
  • 250 East 83rd Street — 250 East 83rd Street, New York, NY
  • 250 West Street — 250 West Street, New York, NY
  • 29 Avenue B — 29 Avenue B, New York, NY
  • 303 East 33rd Street — 303 East 33rd Street, New York, NY
  • 325 Fifth Avenue — 325 Fifth Avenue, New York, NY
  • 34 East 22nd Street — 34 East 22nd Street, New York, NY
  • 340 West 31st Street — 340 West 31st Street, New York, NY
  • 443 Greenwich — 443 Greenwich Street, New York, NY
  • 45 Wall Street — 45 Wall Street, New York, NY
  • 49 East 21st Street — 49 East 21st Street, New York, NY
  • 497 Greenwich Street — 497 Greenwich Street, New York, NY
  • 5 Franklin Place — 5 Franklin Place, New York, NY
  • 545 West 34th Street — 545 West 34th Street, New York, NY
  • 55 Hudson Street — 55 Hudson Street, New York, NY
  • 55 Thompson Street — 55 Thompson Street, New York, NY
  • 555 West 23rd Street — 555 West 23rd Street, New York, NY
  • 6 Varick Street — 6 Varick Street, New York, NY
  • 655 Sixth Avenue — 655 Sixth Avenue, New York, NY
  • 67-71 West 109th Street — 67-71 West 109th Street, New York, NY
  • 69 Murray Street — 69 Murray Street, New York, NY
  • 692 Greenwich Street — 692 Greenwich Street, New York, NY
  • 790 Greenwich Street — 790 Greenwich Street, New York, NY
  • 88/90 Lexington Avenue — 88/90 Lexington Avenue, New York, NY
  • 9 West 35th Street — 9 West 35th Street, New York, NY
  • 90W — 90 Washington Street, New York, NY
  • 95 Franklin Street — 95 Franklin Street, New York, NY
  • 97 Sullivan Street — 97 Sullivan Street, New York, NY
  • 99 Jane Street — 99 Jane Street, New York, NY
  • 99 John Street — 99 John Street, New York, NY
  • Bridge Harbor Heights — 55 Poplar Street, Brooklyn, NY
  • Campiello Collection — 224 West 18th Street, New York, NY
  • Campiello Collection — 151 West 17th Street, New York, NY
  • CD 280 — 280 East 2nd Street, New York, NY
  • Celeste Gramercy — 150 East 23rd Street, New York, NY
  • Chelsea Mercantile — 252 Seventh Avenue, New York, NY
  • Chelsea Place — 363 West 30th Street, New York, NY
  • Downing Court — 63 Downing Street, New York, NY
  • Gramercy East — 312 East 22nd Street, New York, NY
  • Gramercy Park — 205 East 22nd Street, New York, NY
  • Habitat — 154 East 29th Street, New York, NY
  • Hastings Building — 71 Murray Street, New York, NY
  • Hohner Buildings — 473/475 Broadway, New York, NY
  • Love Lane Mews — 9 College Place, Brooklyn, NY
  • Murray Hill House — 132 East 35th Street, New York, NY
  • Murray Hill Manor — 166 East 34th Street, New York, NY
  • One West End — 1 West End Avenue, New York, NY
  • Port 10 — 303 Tenth Avenue, New York, NY
  • Rivergate — 401 East 34th Street, New York, NY
  • Rutherford Place — 305 Second Avenue, New York, NY
  • Saranac — 95 Worth Street, New York, NY
  • The A Building — 425 East 13th Street, New York, NY
  • The Alyn — 152 East 87th Street, New York, NY
  • The Bentley — 159 East 30th Street, New York, NY
  • The Claridge’s — 101 West 55th Street, New York, NY
  • The Clinton Club — 447 West 45th Street, New York, NY
  • The Downtown Club — 20 West Street, New York, NY
  • The Future — 200 East 32nd Street, New York, NY
  • The Grand Madison — 225 5th Avenue, New York, NY
  • The Left Bank — 77 West 15th Street, New York, NY
  • The Murray Hill — 115 East 34th Street, New York, NY
  • The Plaza Hotel Condominiums — 1 Central Park South, New York, NY
  • The Sequoia — 222 West 14th Street, New York, NY
  • The Story House — 36 East 22nd Street, New York, NY
  • The Villager — 450 6th Avenue, New York, NY
  • West River House — 424 West End Avenue, New York, NY
  • Yves Chelsea — 166 West 18th Street, New York, NY

1998 Second Avenue

A rental like any other in East Harlem

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What We Shape

  • Unit Mix
  • Floorplans
  • Property Positioning
  • Amenities
  • Placemaking
  • Design & Branding
  • Sales & Leasing
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